Future Internet Summit SouthEast Asia 2021 focuses on how online retailers can keep an edge on the competition and remain relevant to consumers. Today, technology advancements and shifts in consumer behaviour have altered the path to success.To shed light on the new formula, we’ve identified trends and how businesses can adapt to the rising expectations of Southeast Asia’s growing segment of mobile-first consumers and an increasingly competitive marketplace.
The expert sessions will highlight on providing omni-channel shoppers a frictionless experience in accordance with the evolving consumer expectations continue.This virtual event for online businesses offers insights into the the best practices in technology and data to bring your products and brand to life, focusing on the end-to-end customer journey.
Join experts and peers at the Future Interent summit to understand the top eCommerce trends you need to follow in 2021 that will harbour optimal growth and ROI.The Summit is designed to reveal how important and urgent it is to pay attention to the innovations in the digital eCommerce world.
Recent developments in the SEA markets show that the three key trends driving the current unmatched digital growth are - more affordable smartphones along with cheaper data plans, the maturation of the leading eCommerce platforms and shifting consumer behaviour towards an omni-channel approach. The trend is set to continue with the above mentioned countries, accelerating the adoption of cashless payment methods with incentives for businesses, including subsidizing the costs of digital transformation.
SouthEast Asia's online shopping is now forecast to hit $172 billion by 2025 and is a clear indication that the momentum has not been derailed by the year’s challenging environment, according to a closely watched annual review that covers six countries (Indonesia, Malaysia, Thailand, Singapore, Vietnam, and Philippines) and serves as a benchmark for the region’s fast-growing internet industry. Further, the SEA region added 40 million new internet users in 2020, while one in three digital service users came online for the first time due to Covid-19